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​​All systems go for Meetings Africa

The wait is over for the 10th edition of Meetings Africa, the continent’s premier tourism lekgotla.
The three-day gathering, undoubtedly Africa’s leading business tourism expo, is taking place at the Sandton Convention Centre from Monday February 23 to Wednesday February 25.

This premier business tourism expo draws a host of top local and international buyers, trendsetters and decision-makers for a supreme showcasing of services, products, facilities and related fields.

The symposium starts with what it calls a “Business Networking Opportunity Day” and Association Day in conjunction with the International Congress and Convention Association. Tourism Minister Derek Hanekom will officially open the symposium with a keynote address on Tuesday, after which he will join the media on a tour of the lekgotla.

This will be followed by a media panel discussion on the business events industry in South Africa and on the rest of the continent.

The third and final day will be characterised by exhibitions and a Local Corporate Buyer event hosted by Unique Speakers Bureau. Johannesburg Member of the Mayoral Committee for Economic Development Councillor Ruby Mathang said the 10th Meetings Africa expo was a milestone for Johannesburg and proof that the city was able to host major events.

“In alignment with the South African National Convention Bureau and the Gauteng Tourism Authority, the Joburg Convention Bureau, [which is responsible for bringing major events to the city], has over the past 10 years gone from strength to strength. Today the bureau is a fully fledged team of professionals dedicated to attracting new business to the City. We are proud to be the home of Africa’s most advanced financial sector and of the Johannesburg Securities and Bond Exchange, the largest stock exchange on the African continent."

“Joburg is a base to a wide range of local and multinational banking, finance and industry companies because of our top rate economic and social infrastructure. We as the City are proud to host the 10th Meetings Africa lekgotla, a premier business tourism expo that brings a big boost to the city and provides a global stage for our own local value chain,” said MMC Mathang.

The City has a reputation for successfully hosting major global events. Other mega events to be staged in Johannesburg this year and next year include the Breakbulk Africa 2015, CIDESCO World Congress from 20-25 May, the Summit on Healthy Ageing from 30 July to 2 August, Johannesburg International Motor Show from 14-25 October, the 2016 Africa & Middle East Conference of Junior Chamber International from 4-6 May 2016 and many, many more.

For more information on Meetings Africa 2015, visit